Build with

focus.

strategy.

process.

testing.

action.

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Our thought leadership caters to preventing bugs and enabling growth. Add quality culture to the mix and it’s a recipe for you to grow rapidly.

Powerful solutions with teams and tool for organisations enabling consistent growth.

The startup way

Early stage startups have endless questions directed at them. Be it from customers or investors, these make you less focused on product development. Moolya develops necessary feedback loops to organise, prioritise, and  helps you invest the time it takes to see your metrics growing.

Early stage startups have endless questions directed at them. Be it from customers or investors, these make you less focused on product development.

Pre- revenue

A deep understanding of the customer problem statement is the most important to us, before we go ahead.

Our design, development, and test teams work together to carve the product to the fullest. We bring specialised feedback and create an analysis mechanism to help your customers see your value.

Want to know how our free consulting can help you become seed funded? Tap here!

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Problem statement

We deeply brainstorm and understand the problem statement to bring consistent messaging throughout the product.

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Data driven

We give Importance to customer behaviour and behaviour analysis to help product development. We provide visibility to multiple metrics as we proceed.

Pre Revenue Icons

Market understanding

We understand the market fit regardless of acquired customers by analysing and questioning throughout the iteration journey.

Pre Revenue Images

Iterating fast

We support startups in failing fast. This enables their products to shape up, and increases adoption, product fitment and engineering stability pace.

Documentation

Documentation

We help you document every step of this journey. This adds to product understanding and results in better engineering practices.

Seed funded

We help you build a culture that becomes your foundation for growth. Our teams run a release readiness test that  looks at your vision, go-to-market strategy, and growth trajectory to build a holistic approach to testing.

Wondering how this gets you to Pre-series? Read more here..

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Seed Funded images

Launch

Your GTM with the right checklist can prevent potential risks. Our experience of having launched products can become a life saver.

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Traction

You need a constant understanding of metrics to help build the right user paths. We add perspective about  keeping users connected to the product for longer.

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Research

We detail out and keep the right monitoring systems around to tweak product experience. We support you with the right questions.

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Engineering

In this chaos, we find the right processes, ideas and tools for your Dev, Design and Test teams work harmoniously.

Seed funded images

Risks

Our idea adheres to  highlighting the risk for every milestone. Identifying the right risks requires a tremendous amount of expertise.

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Adoption

While the product and Management focusing on adoption,we help you in funnelling the requests from the users to drive product development.

Pre- series A

Our scale and pace comes from a deep domain experience and testing expertise.

We use a combination of release readiness tests, micro - teams, tech skills, and the right strategy to help your goals align well. We bring clarity to your process and enable you to focus on growth.

Startup Culture

Culture

Right teams questioning you is a success. We help you set up a questioning driven culture throughout the process.

Start up way images

Teams

We help you  predict and find the right teams in your journey of growth. The right principles, process and opportunities could do wonders.

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Process

Processes are often considered negative but with the right balance of documentation and detailing, teams can enjoy the freedom to think and implement their ideas.

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Scalability

We support you in understanding the most important business units and in integrating them with test, dev and design teams.

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Automation

Automation starts to play a huge role given the complexity of process, tools and teams. Enable the right automation strategy and culture with Moolya.

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Challenges

Everything going haywire isn’t new at this stage. Moolya helps you learn about important challenges and helps you visualise future steps.

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Series A- F

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Having a team that enables and grows you is what will make you different here. 

Our testers go beyond test thinking and bring in growth thinking to the table. We tap into your long term ideas, goals, and needs and work with you at each step. We focus on being PO and CTO savvy to help you scale rapidly.

Want to learn more about how you can reach IPO? Tap here

Pre and Post IPO

As your company grows and caters to both customers and investors, it all boils down to how often customers choose your business and the ROI they get. 

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For us, long term testing becomes a core objective for your success, and the success of your customers. Our focus here is on failure prevention, along with the ability to run multiple user researches with ease.

Pre revenue

A deep understanding of the customer problem statement is the most important to us, before we go ahead.

Our design, development, and test teams work together to carve the product to the fullest.

Image
Problem statement

We deeply brainstorm and understand the problem statement to bring consistent communication throughout the product.

data driven icon
Data driven

We give Importance to customer behaviour and behaviour analysis to help product development. We provide visibility to multiple metrics as we proceed.

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Feedback loop
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Market understanding

We understand the market fit regardless of acquired customers by analysing and questioning throughout the iteration journey.

Group images
Iterating fast

We support startups in failing fast. This enables their products to shape up, and increases adoption, product fitment and engineering stability pace.

Image
Documentation

We help you  document every step of this journey. This adds to product understanding and results in better engineering practices. 

Seed funded

We help you build a culture that becomes your foundation for growth. Our team looks at your vision, go-to-market strategy, and growth trajectory to build a holistic approach to testing.

Image
Launch

Your GTM with the right checklist can prevent potential risks. Our experience of having launched products can become a life saver.

Image
Traction

You need a constant understanding of metrics to help build the right user paths. We add perspective about  keeping users connected to the product for longer.

Image
Research

We detail out and keep the right monitoring systems around to tweak product experience. We support you with the right questions.

Image
Engineering

In this chaos, we find the right processes, ideas and tools for your Dev, Design and Test teams work harmoniously.

Logo
Risks

Our idea adheres to  highlighting the risk for every milestone. Identifying the right risks requires a tremendous amount of expertise.

Image
Adoption

While the product and Management focusing on adoption,we help you in funnelling the requests from the users to drive product development.

Pre- series A

Our scale and pace comes from a deep domain experience and testing expertise.

We use a combination of teams, tech skills, and the right strategy to help your goals align well. We bring clarity to your process and enable you to focus on growth

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Culture

Right teams questioning you is a success. We help you set up a questioning driven culture throughout the process.

Data Driven Icon
Teams

We help you  predict and find the right teams in your journey of growth. The right principles, process and opportunities could do wonders.

Image
Process

Processes are often considered negative but with the right balance of documentation and detailing, teams can enjoy the freedom to think and implement their ideas.

Image
Scalability

We support you in understanding the most important business units and in integrating them with test, dev and design teams.

Image
Automation

Automation starts to play a huge role given the complexity of process, tools and teams. Enable the right automation strategy and culture with Moolya.

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Challenges

Everything going haywire isn’t new at this stage. Moolya helps you learn about important challenges and helps you visualise future steps.

Series A- F

Series A - F are purely about growth.

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Growth in-terms of customer base, revenue, investors and teams. The focus is on innovation, being first to the market, competition etc,. While the numbers play a huge role, the teams often think about efficiency and effectiveness. They ideate ways to optimise the time spent on growth aspects.

The areas that they should focus on includes - Optimisation - Thinking about automation, setting up quality engineering, infrastructure to scale and monitoring systems.

The go-to-market strategy for every new addition requires great effort analysing and predicting the potential risks to avoid any damage to the brand, product and teams.

Pre and Post IPO

We enable organisations with some of the best minds in the industry. We bring in deep thinking and business understanding to align testing. Testing for million dollar companies requires “quality” thinking

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IPO means you have a great market fit, your revenue growth is more than 15-20% YoY.

You have mostly figured out a lot of internal challenges that need to be solved. However, there are areas that could take a plunge as soon as you are looking to get traditional investors. They often look for long term gains, the roadmap, and the growth of revenue.

As a testing team we have to think and work differently from traditions. We foster you to think about the impact of every change being made. We provide the ability to transition towards product ownership activities.

Automation becomes crucial to help dev teams churn out some parts of the product confidently. A solid test driven culture could help teams take responsibility for areas respectively.

There is also documentation and ability for new members of the team to catch-up. Repository of data for new teams and customers to gain context is necessary. Visibility is the only way to avoid big risks dripping into the market.

Hear from them

The ones we keep our journey growing with, have a few things to say about us

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Apna logo
"Moolya helped us to find solutions towards both exploratory and automated approach for ApnaTime. They have played a vital role in our journey through unicorn by quality deliverable."
Roshni
Quality Engineering Manager, Apna
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"Moolya delivered every claim they made"
Huib Schoots
Program Director - Rabobank
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“Moolya helped us for a major release of our health care solution.”
Tomi Schultz
CTO E-Medicus
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The ones we support

From just an idea to a full scale business, we support these companies to achieve it all

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If you prefer writing to us, here’s how we can communicate

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Want to check if we match?

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Great!  Let’s set up an exploratory call, which will help

1.     You understand what we offer
2.    Us understand how to serve you holistically, select a slot on calendly
3.    If you prefer to chat instead, Mithun is here

If you prefer writing to us, here’s how we can communicate

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Preventing Bugs and Tech Debt for
Deep-tech companies